Product Placement on Grey’s, ER
I know this isn’t my topic, but I still felt it was pretty interesting article to read because it not only has to do with product placement and commercialization, but also hit TV shows like Grey’s Anatomy and ER. A few small medical firms landed a deal with the show’s producers where the shows actors will use some of these company’s equipment on the show in exchange for a monetary payment (obviously). The article states that it is so economical for the companies to do this because they probably would not be able to afford a full 30 second spot on the show. Its a short article, and its right here